Though they’ve taken on different names over the years, Craft Stories have always been focused on the same principle: when your craft is your career, business is absolutely personal, and that’s a good thing.
Craft stories show your audience how the product or service you’re sharing is literally a labor of love, which helps them connect more meaningfully with you as a person, not just a faceless online identity or an end product. It’s like if you took a traditional branding session and leveled it up, inviting viewers in to see not just who you are, but how you actually create. Rise + Wander is a perfect example of this; you may not need to see behind the scenes to appreciate her art, but once you do pull that curtain back, it makes you understand the value of what she’s created on a much deeper level.
Craft Stories are for anyone who makes a living from what they love. Whether you’re an artist, designer, baker, or instructor, there’s an compelling human story in the work that you’re doing, and people want to know about it.
The structure of your Craft Story session is totally customizable, whether you need photos for your website & social media, or maybe you’d like to pitch to a magazine or blog to feature your business, and you want to supply them with images that will show your business at its best.
The possibilities for Craft Stories are basically endless, and all it takes to get the ball rolling is a conversation.